Why We Love Howler Brothers at Bear Rock

At Bear Rock, we live for days that leave you dusty, sun-soaked and grinning from ear to ear from your latest adventure in a Polaris 4-seater RZR. So, when we find a brand that just “gets it,” it becomes part of our everyday rhythm. That’s exactly how we feel about Howler Brothers.

From their bold designs to their deep-rooted love of the outdoors, Howler Bros fits right into our world up here in the North Country. Here’s why we keep returning to their gear and think you’ll love it just as much as we do.

Authentic to the Core

Howler Brothers lives and breathes outdoor exploration, just like us. Their brand doesn’t feel polished or performative. It feels rugged, raw and passionate about exploring wild places. There’s no fluff, just gear that tells a story and holds up when the terrain gets tough.

Relaxed Vibes, Serious Function

You’ll notice it the moment you throw on one of their shirts or snapback hats: Howler Bros keeps things casual, but never cuts corners. Their laid-back style delivers when it matters—lightweight fabrics, thoughtful fits and smart details that hold up whether you're riding trails or grabbing a drink fireside.

Designed for the Wild, Worn Anywhere

We’re not just about one kind of adventure up here. Sometimes you’re deep in the woods, sometimes you’re just tossing beanbags at camp. What we love about Howler Bros is that their gear transitions with you, from early morning rides to late-night laughs at your local brewpub. You look good, feel good and never have to overthink it.

Creative, Not Cookie-Cutter

We’re not into blending in, and neither is Howler Bros. Their bold prints and unique details set them apart in all the right ways. It’s a brand with personality. Every piece feels like a conversation starter, a memory in the making. Their gear speaks to those of us who like to wander a little further and show up as ourselves.

A Shared Spirit of Exploration & Community

Maybe what we love most is that Howler Brothers doesn’t just sell clothing. They tell stories. Their tagline is “Heed the Call,” whether that’s the call to travel, nature or just incredible shared experiences. At Bear Rock, we’re all about heeding the call. We’re more than a New Hampshire glamping site that offers ATV rentals, we’re building a community of explorers and Howler Bros fits right in.

Inspired by the Outdoors, Built to Embrace It

From fishing to exploring mountain trails, Howler Brothers has a way of bottling up the wanderlust we all feel. Their gear is made to move, made to play and made to keep the good times rolling. That’s the kind of vibe we can get behind all day, every day.

Ready to bring some inspired, but highly functional and comfortable Howler Bros clothing to your wardrobe? Stop into our Bear Rock Shop in Pittsburg, NH or visit us online at shopbearrock.com to see what’s new from Howler Brothers. Whether you’re packing for your next ride or looking to upgrade your campfire fit, we’ve got you covered with gear that works as hard as you play.

Need a good place to put your new Howler Brothers outfits to the test? Come play and stay with us in the beautiful North Country of New Hampshire to explore thousands of miles of interconnected trails on the newest Polaris 4-seater ATVs. Check out our recent blog “What to Expect for Your First Glamping and ATV Excursion at Bear Rock” for the full breakdown, or book now.

Let the adventures roll.